Eye Design Updates Billboard Image
gotr_frostedflakes
POSTED
09.01
2009
1 Comment »

Girls on the Run Identity Featured on Frosted Flakes

Enjoying a nice bowl of sugary cereal is a seldom indulged guilt pleasure. There I was one morning diving into my deep bowl of Frosted Flakes. I took a minute to give this box of crunchy sugar laden goodness my typical once over. First scanning the Nutrition Facts (confirmed HFCS content) and then on to the colorful eye catching back of the box. The back of the box features Kellogg’s “Earn Your Stripes” program which I’ve heard of before due to our past work on the Girls on the Run brand. Quickly I scanned over the images and that’s when I noticed the Girls on the Run identity on the lower right corner of the box. (more…)

wrightsock_dlc_blog
POSTED
04.24
2009
No Comments »

The “WrightSock” Makes All The Difference.

Seven marathons and countless half-marathons are now in the rear view mirror. Hours, days, weeks, months, and even years of training have taught me many lessons about competitive running and life in general. I’ve grown to love the statement, “Everything you wanted to know about yourself is found in 26.2 miles”. What I’ve found is that you learn a ton about pushing the limits and unassumingly… the gear you use to get there.

In the past few months, I’ve discovered a new product from a brand I’ve always loved, WrightSock. They have a new cushioned double-layer sock. Why is it so great you may ask. First, it’s the only double layer cushioned sock on the market. Okay not convincing enough. It’s guaranteed to be blister-free just like all the other double-layer socks made by WrightSock. (more…)

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